Three days after launching a multi-year fundraising strategy to Bitcoin Donald Trump's Trump Media & Technology Group successfully raised $2,4 billion for its crypto treasury on Friday.
The funds were raised through an offering of common stock and convertible senior secured notes. Approximately 50 institutional investors participated in the sale, which resulted in $2,32 billion in net proceeds.
These funds will now be used to build a Bitcoin treasury and for “other general corporate purposes and working capital,” the company said on Friday.
“Trump Media is focused on acquiring valuable assets, and this deal gives us the financial freedom to implement our other strategies,” said Devin Nunes, a former congressman and the company’s CEO. “It means the company will have over $3 billion in liquid assets, and our shareholders will have exposure to Bitcoin.”
As previously reported, Anchorage Digital and Crypto.com will manage the Bitcoin purchased by the company. Cantor Fitzgerald, a Wall Street firm recently headed by Trump's Commerce Secretary Howard Lutnick, served as financial advisor for the fundraiser.
Trump Media is a publicly traded media and technology company best known for operating President Trump's favorite social media platform, Truth Social. The president is the majority owner of the company.
The size of the Bitcoin treasury the company is announcing would likely position it to become one of the largest Bitcoin holders among publicly traded Wall Street firms. Accumulating the world’s top cryptocurrency is an increasingly popular revenue-boosting strategy among U.S. companies, particularly those with existing ties to the crypto industry or right-wing politics.
In recent months, Trump’s media company has gone all-in on digital assets, launching a crypto- and fintech-driven arm, partnering to offer crypto ETFs on Wall Street in partnership with Crypto.com, and unveiling plans for a native token and crypto wallet.
The moves mirror those of Trump and his family, who have been vigorously expanding their exposure to crypto since his return to power. In recent months, Trump and his wife, Melania, have launched a pair of meme coins; the president’s decentralized finance protocol, World Liberty Financial, has launched its own stablecoin; and his sons have launched their own Bitcoin mining company.
The Trumps' numerous crypto initiatives, from which the president has not retreated during his term, have come under increasing criticism from public interest groups, Democratic members of Congress, and the American public for perceived conflicts of interest.
How Much Did Trump Media Raise for the Bitcoin Treasury?
Trump Media has raised $2,4 billion, enabling them to build a significant Bitcoin treasury.
What are the plans for the funds raised?
The funds will be used for the purchase of Bitcoin and for other general corporate purposes and working capital.
Who is Trump Media partnering with to store Bitcoin?
Trump Media has partnered with Anchorage Digital and Crypto.com to hold the purchased Bitcoin.